Bald Truth

The words we choose can determine our success...

2011-10-24T12:42:00.000-07:00

A couple of weeks ago we discussed creating multiple streams of revenue. This is such an important concept and foundation of your business. It is critical for your success. If you haven't yet figured out how to add this to your business, please get together with your mastermind group and brainstorm ideas or call me and we will sit down to determine how to create multiple streams of income as well as passive income in your business.
Today, I want to share a powerful concept that I was studying last week. Often times the thing that holds us back the most is ourselves. We are often our greatest obstacle to success. It is so important to constantly be developing oneself as a person. Read and listen to the personal growth coaches, and that will directly impact your business. In the book, Cash in a Flash, by Robert Allen and Mark Victor Hansen they discuss the power of the words we speak to ourselves and out load. Do you use positive or negative words and language? The words you choose can enable or disable you. They can energize or weaken you. They can take you to great heights or keep you in dark valleys.

They shared an exercise that I have found to be very powerful. I remember we did this exercise with my soccer team when they were 11 years old. Every time one of the kids made a mistake and started to get upset at themselves another player or one of the coaches would say CANCEL. It was amazing the impact it made over the season. This exercise is very similar. I want you to really listen to what you are saying to yourself and how you are speaking. Every time you hear yourself thinking or speaking a negative thought say SWITCH.

And, then replace it with a positive thought. I am not saying that bad things don't happen, but I am saying that there is positive and good things in almost everything.

Let me give you some examples of positive and negative words:

Happy	Sad
Strong	Weak
Optimistic	Pessimistic
Easy	Difficult
Beautiful	Ugly

As you say the words, how do they make you feel?

Finally, let me give you an example of the SWITCH exercise in practice.

a problem	a challenge
a job that I hate	a job that I don't love
he is a real jerk	he is not a nice person
I have so much credit card debt	I had too much fun using my credit cards
Now, it's time to pay the piper	Now I have to learn to be more financially savvy.
I'm stuck in a dead end job	I'm in a place where I don't have the freedom I'd like to have.

These are just a few examples of changing your language. This can have a real impact on your outlook, your business and your relationships. Do the exercise for one week, and I'd love to hear your experiences.

Listen to this powerful song by Nina Landis, Greatest Weapon:

<p>&amp;lt;a href="http://ninalandis.bandcamp.com/track/greatest-weapon"&amp;gt;Greatest Weapon by Nina Landis&amp;lt;/a&amp;gt;</p>

Committed to increasing your profits!

Multiple Streams of Income - Part 2

2011-10-13T11:33:00.000-07:00

Last week we discussed creating multiple streams of income/revenue for you and your business. And, ultimately we want to create passive streams of income. The first stage of wealth building is to create a passive income stream that will cover all your expenses. Think about this for a minute. So often I have read books on buying property, shares, assets, or paying down debt, or increasing my income; but the first step to wealth creation is creating a passive income that will cover all your expenses. When you have done this, then you are in a position to accelerate your wealth creation. Whether you work or not, all your expenses are covered.

So, how can we create passive income streams, and really what is a passive income stream. The crux of passive income stream is that you make something once that you can sell once and get paid over and over again for the one effort. Most people have a product or service that you are required to continually resale to get paid so if they don't work they don't get paid. Are you in that situation? Here are a few ideas that lead to passive income:

Write a book, audio recording, or video recording. (Create it once, find a vehicle to sell it and get paid for the one effort over and over again.)
Build your business around a system, and then franchise it. (The initial franchise fees and the ongoing fees are an incredible source of passive income.)
Direct sales or network marketing. (I know this may have a bad rap, but with the right research this is a legitimate way of creating an incredible passive income for the right person.)
Products that are consumable and need to be purchased over and over again.
Internet businesses that resale information. (Discover a niche that is underserviced, set up a website correctly, and you can create a cash cow.)
Membership based services.
Build a large sales team that you override a small percentage on the production. (Key point here is that they should not be salary based because this can kill your cashflow. Let the team get the lion's share of commission, and you take a overriding percentage for the training and support you provide.)

There are so many other ways to achieve a passive income. These are just a few to spark your creative juices. I have learned over the years that this is the most crucial step in creating a stable business. I am more than happy to sit down with you, look at your business, and make some suggestions on ways you can create a passive income stream over the next 6 - 18 months. Think about it - if you do not already have this in your business, how would it feel if you knew that every expense was covered before you even started working?

Do you think you would be more excited, productive and effective?

Create multiple streams of revenue

2011-10-04T13:04:00.000-07:00

The weather in Grapevine is incredible after an entire summer of 100+, isn't it? I am loving it. I want share with you an important component to building a successful business, but I want to start with two questions.

How many income buckets do you have? Do you have 1, 2, 3 or 10? This is an incredibly important question to ask yourself.
And, do your income buckets require active selling to generate any revenue?

It is an important component of business for you to have multiple streams of income or multiple buckets, and some of those buckets need to generate income residually. As an exercise for you to work on, I want to ask you to spend an hour over the next week brainstorming other ways you can generate income through your clients and relationships by bringing more value to them.

Next week, I will share with you several strategies to creating multiple income buckets. And, the reason this is so important is that all markets fluctuate to a certain degree. You do not want to be held hostage by one product or service. Develop multiple streams of income starting today!

The words we choose can determine our success...

2011-09-30T10:02:00.000-07:00

Today, I want to share a powerful concept that I was studying last week. Often times the thing that holds us back the most is ourselves. We are often our greatest obstacle to success. It is so important to constantly be developing oneself as a person. Read and listen to the personal growth coaches, and that will directly impact your business. In the book, Cash in a Flash, by Robert Allen and Mark Victor Hansen they discuss the power of the words we speak to ourselves and out load. Do you use positive or negative words and language? The words you choose can enable or disable you. They can energize or weaken you. They can take you to great heights or keep you in dark valleys.

They shared an exercise that I have found to be very powerful. I remember we did this exercise with my soccer team when they were 11 years old. Every time one of the kids made a mistake and started to get upset at themselves another player or one of the coaches would say CANCEL. It was amazing the impact it made over the season. This exercise is very similar. I want you to really listen to what you are saying to yourself and how you are speaking. Every time you hear yourself thinking or speaking a negative thought say SWITCH.

And, then replace it with a positive thought. I am not saying that bad things don't happen, but I am saying that there is positive and good things in almost everything.

Let me give you some examples of positive and negative words:

Happy	Sad
Strong	Weak
Optimistic	Pessimistic
Easy	Difficult
Beautiful	Ugly

As you say the words, how do they make you feel?
Finally, let me give you an example of the SWITCH exercise in practice.

a problem	a challenge
a job that I hate	a job that I don't love
he is a real jerk	he is not a nice person
I have so much credit card debt	I had too much fun using my credit cards
Now, it's time to pay the piper	Now I have to learn to be more financially savvy.
I'm stuck in a dead end job	I'm in a place where I don't have the freedom I'd like to have.

Jesus

Take Action Today

2011-01-31T08:31:00.000-08:00

The greatest key to success is ACTION. We can have goals, dreams, and motivation; but it is all for naught without action. Are you taking the right action to achieve your goal? Here are some activities I encourage every business owner to take:

Set your daily plan daily
Review your goals daily
Spend at least 1 1/2 hours a day marketing your company
Batch your activities together
Read 2 - 3 books about leadership, business, sales and marketing a month
Set goals for your employees
Practice your sales presentation regularly
Establish a new marketing pillar each quarter of 2011

If you have any questions on this or any other business growth matter, don't hesitate to call or email me.

Committed to increasing your profits,

Jesus

P.S. Don't forget that if you have previously attended my Life Management Workshop that you can re-attend at no cost to you. And, if you haven't attended, I'd encourage you to book your seat for my February 10th workshop, check it out.

Two Keys To Having The Life You Deserve

2010-03-31T15:17:00.000-07:00

There are many keys to success in life, but I have found two which embody all keys. The first is that each of us must learn to love oneself. We have all heard the following - "Don't blow your own trumpet...Don't pat yourself on the back...and so on."

Humility is very important, but what is humility? to me humility is to confidently acknowledge one's being. We also must recognize that we are very special and blessed with unique talents. We have the power to think and create. This is an amazing gift. We are God's greatest creation so if we cannot love oneself then what can we love. Also, if one doesn't love oneself, then why should someone else. And, when you love yourself, you will then know how to love someone else completely and without conditions. So. pat yourself on the back. Remind yourself that you are very special.

The second key is to know your purpose. Without this, then one would live their entire life on accident. Because if you do not know which path you want to follow, then how is one ever going to get on it.

One's life purpose needs four things:

1. Passion - Our purpose in life should be one which drives us from bed in the morning with joy and happiness. One which will give us joy to face each and every day. You will know you are in your Passion when you are juiced going to be and you hop out of bed.

2. What you want to give - In life we must always give before we can receive. It is said if you want great wealth, then you must help enough others gain wealth (this applies to everything).

3. What you want to receive - You need to know what you want. If you are only giving then you are a martyr. So, what do you want: happiness, wealth, freedom, good health, love, strong family, etc.

4. Massive action - It won't happen by itself, we need to do it. It all starts with a thought, but it doesn't happen by a thought alone. We need to act and do whatever is necessary to achieve and live our purpose.

This area of achievement and success is something I have studied for twenty years, and it is amazing how the little things can make such a difference. Also the one thing I have learned is that the science of success is something that one will study for a life time. It is essential to always read or listen to books on this subject because you will learn something every time you do.

BBI has a great course on Goal Achievement and Time Management called Life Management Systems, and I encourage you to get it. For more details go here.

Until next time,

Jesus Balderas

Entitlement vs Discipline

2010-03-29T13:25:00.000-07:00

This subject is something that I find keeps coming up in different forums constantly. Yesterday, I heard a great sermon from my pastor on what God thinks about hard work and discipline. As a business coach, I work with businesses of all kinds and have done so for almost 17 years now. Over the years, I have noticed that so many employees have an attitude of entitlement. I have seen people believe it is their right to have a smoke break, check personal emails, read the paper, take extra time at lunch, etc. You know the drill especially if you own a business. I see it in children as well, and this is scary.

It is almost an attitude of - what are you going to do for me, and then I will let you know what I will do for you.

This is the complete opposite attitude of success. In life and business, we are given the charge to give it our all. Be disciplined, work hard, and make your own LUCK (Labor Under Correct Knowledge). We can find it in the principle of Give and You will Receive.

I find a key in life is to give it your all in every situation. Don't hold back until you see what the other party is going to do. Often times, I find when you do give it your all, the other party joins in and gives it their all. How cool is that? The alternative is that both parties hold back a little just to see.

So, my final thoughts to success is this.

1. Lose the attitude of entitlement if you have it. And, if you don't, keep it that way.

2. Research every opportunity that comes your way, but once you know it is a good deal jump in with both feet and keep giving it your all.

3. Be disciplined every day.

4. Re-focus on your goals as often as you need to so that your actions keep pace and on target for your goals.

5. Embrace and love hard work because it is good for you.

6. Truly enjoy the success that comes to you.

Each and every job that comes your way deserves your all that includes your work, your hobbies, your marriage, your children and so on. I think you get the point.

I know this post is a little raw, but it hit a nerve so I just typed and posted.

If you would like to receive more information on goal setting and time management, I would encourage you to check out our Life Management Systems.

Until next time.

2009-09-09T08:25:00.000-07:00

Thank you for all the feedback from yesterday's email on lead generation. It was great stuff, and some of you must have been looking at today's email. In the first two classes, we are going to cover lead generation strategies and how to create effective pieces that grabs the attention of your prospects so that they are begging to buy from you.

One of the emails I received about yesterday's piece on lead generation was talking about the power of attraction marketing. Attraction marketing is a very powerful component of any marketing program, but it typically is used as a lead conversion or follow-up strategy.

In other words, you will use attraction marketing once you have a lead NOT to generate leads. A very powerful tool that every business should have is a program called Send Out Cards. This amazing tool allows you to send out custom greetings cards, postcards, and brochures (3 panel cards) all from your computer in your own handwriting. Check it out here, and you can even send out a couple of cards for free.

This is only one tool of an effective attraction or follow-up strategy. I'd like to give you 17 follow-up strategies you can implement in your business today.

1. Send Birthday Letters (Send Out Cards can do this for you automatically)

2. Make Regular “How’s Things?” Calls

3. Send Out Small Bags of Candies Or Jelly Beans (You can do this through Send Out Cards as well)

4. Give Unexpected Gifts

5. Send Christmas Messages With A Difference (Send Out Cards)

6. Send Lots of “Thank You” Letters (Send Out Cards)

7. Make “Thank You” Telephone Calls

8. Give Your Customers Recognition

9. Give Your Customers Awards

10. Hold “Top Customer” Lunches

11. Let Your Customers In On How You Do Things

12. Educate Your Customers

13. Ask Your Customers For Feedback On Your Performance

14. Become A Central Information Resource

15. Get Your Staff Involved

16. Write Your Own Ideas For Nurturing Your Customers

17. Implementing The Ideas

These ideas can increase your lead conversion dramatically. In our new coaching program, Get Results and Profits NOW, we will cover lead conversion strategies in detail with you in class 4. You won't want to miss this class. I want you to have them now, and in the fourth class we will show you how to create an automated lead conversion strategy.

Here is a summary of the six classes:

Class 1 - Lead Generation Strategies

Class 2 - Creating Lead Generation Pieces

Class 3 - Word of Mouth Marketing/Referrals - Referrals, Using Testimonials, and Networking.

Class 4 - Lead Conversion Strategies

Class 5 - Identifying your most probable client/market

Class 6 - Systems and Operations Mastery

Please check out all the details of the Get Results and Profits NOW. I have made sure that this 6 week workshop will give you the tools to profit immediately even in today's economy at a very affordable price. This workshop is priced so that if you need to get better results in your business NOW, it will be impossible for you not to snatch up one of only 20 spots available.

We are limiting each class to only 10 participants so that the classes will be highly interactive. We are offering only two classes starting on September 15th. We will also record each class so you can listen to it over and over again or catch up if you had to miss one.

To your continued profits,

Jesus Balderas

The Coach

How to choose the right lead generation method for your business.

2009-09-08T12:37:00.000-07:00

How do you decide the right lead generation method for your business? Most business owners find this to be the most challenging part of their marketing plan. Several years ago, I met a new business owner that had over $80,000 worth of advertising proposals to choose from. She was totally overwhelmed! Should she choose radio, magazine, newspaper, direct mail, billboards, the list went on?

In our new coaching program, Get Results and Profits NOW, we will cover 12 of the major lead generation methods in detail with you. Actually, this is the topic of the very first class. I will go ahead and give them to you now, and in the first class we will give you a detailed table discussing the differences and appropriate uses for each one.

Newspapers
Magazines
Trade, organizational directories, external newsletters
Telephone directories
Television
Radio
Internet
Display/Outdoor
Direct Mail
Telemarketing
Business conventions/trade shows
Press releases/Product Announcements

In week 1, I will give you the advantages and disadvantages of each one. Please check out all the details of the Get Results and Profits NOW. I have made sure that this 6 week workshop will give you the tools to profit immediately even in today's economy at a very affordable price. This workshop is priced so that if you need to get better results in your business NOW, it will be impossible for you not to snatch up one of only 20 spots available.

To your continued profits,

Jesus Balderas

The Coach

P.S. This class will transform the way you do business.

Not getting the results you desire, this is going to help.

2009-09-02T14:41:00.001-07:00

I'm going to take a stab in the dark and ask you what your greatest frustration is when it comes to creating wealth.

For me, it was feeling as though I was doing lots of activity to create wealth such as seminars, books, etc, etc, etc. But no results showing up in my life.

...And then someone shared with me a story. Imagine a tree, let's suppose that this tree represents a tree of life. On this tree there are fruits, in life the fruits are called our results.

So we look at our fruits (our results) and we don't like them.

There ain’t enough of them, they're too small or they don't taste good.

So what do we tend to do?

Most of us will put even more attention on the fruits (our results), but what is it that actually creates those particular fruits.

It's the seeds and the roots that create those fruits. It's what's under the ground that creates what's above the ground.

It's what is invisible that creates what is invisible.

So what does that mean?

It means that if you want to change the fruits, you'll first have to change the roots. If you want to change the visible, you must first change the invisible.

And, this is true with your business. In today’s economy, business owners want different results, but they are focusing on their results not their roots. Many keep doing the same thing that didn’t work before hoping it will change.

Why do we do that? Often times, it is because we simply don’t know another way to do it, maybe it’s out of desperation, and sometimes it is simply our routine.

Well, I want to give you a different path. I want to give you specific strategies that you can implement now to dramatically transform your business so that you can thrive in today’s economy and prosper during the recovery.

How am I going to do this? Tomorrow I am going to reveal all the details of my 6 week coaching program – Get Results and Profits Now! You definitely want to check this out because not only will it dramatically affect your bottomline, but I have made it very affordable for the select few that get to participate. There will only be 20 spots available because I am only running two groups of 10.

Check it out tomorrow. In the meantime, please accept this e-book as my gift to you – The Fundamentals of Marketing.

To your continued profits,

Jesus Balderas

The Coach

Understanding The Lifetime Value of a Client

2009-07-09T07:01:00.000-07:00

There’s an old story of two grocers. They were sitting on a park bench. One says to the other: “You know, I’ve just gone over the figures and I divided the week’s revenues by the number of transactions and I’ve worked out the average customer is worth $72.90 to me. Have you ever worked out what a customer is worth to you Bob?”

Bob says “Sure Bill, about $75,000.”

What’s the difference? Bill was thinking in terms of one sale. Bob, on the other hand, knows about the lifetime value of a customer.

He figures it like this:

$72.90 x 52 weeks x 20 years = $75,816

What’s the lifetime value of your clients? If you don’t know, you could be missing out on thousands of dollars of opportunity.

The point is, it’s not enough to get a client in the door, sell to them and then say “Thanks for dropping by. Do come again sometime.” You have to develop a system to keep them coming back to you instead of going to your competitors. And you’re about to learn how. You’ll learn how to get them to spend more when they do, and how to encourage them to come back more often.

Did you know that there is but one formula for practice income growth? There are only three ways to grow any business:

• Increase the number of clients.
• Increase how much they spend or the profit per transaction.
• Increase how often they come back.

Here’s the equation: C x Act x F = I

Where: C = Number of clients
Act = Average client transaction
F = Frequency of transaction
I = Income

If you increase each one by a mere 10% you’ve added 33% to your income.

Add 25% to each and you’ve doubled your income. Double each of the 3 areas and you’ve increased your income by 800%! Notice the multiplying effect?

Think about how you can use this in your business.

12 Secrets To Success

2009-07-01T08:47:00.000-07:00

I am often asked what is the difference between successful people and those that do not experience success. There are many quotes and books on this subject. Some of my favorite thoughts are:

Successful people are prepared to do the things that others aren't willing to do.
Successful people set goals.
Successful people focus on daily improvement (CANI - constant and never-ending improvement.)
Successful people have faith, and so on.

This is a huge subject, but I thought I would share with you my thoughts in the form of a list of 12 keys. Enjoy, and may you find greater success in your life.

12 Secrets To Success

MWPs (Millionaires with Purpose) take risks and understand that high risk and massive education = low risk!
MWPs focus on ONE thing and do it well.
MWPs do not over estimate the short term or under-estimate the long term.
MWPs NEVER give up, they just change tact.
MWPs do the numbers then back themselves to the hilt.
MWPs surround themselves with like-minded people.
MWPs make decisions quickly and confidently once they have all the facts.
MWPs make everything urgent.
MWPs take time out to formulate their own thinking about critical issues relating to their life.
MWPs say "How can I?" instead of "I can't."
MWPs do whatever it takes to change their lives.
MWPs always take personal responsibility and never place blame. If one person can do it then they can do it.

Live with Passion,
Jesus Balderas "The Coach"

Perseverance and Staying The Course

2009-06-10T11:26:00.000-07:00

I read this today in Mac Andersen's email newsletter, and I thought it was a great message in today's challenging economic environment. Remember there is business being done, and money being made each day.

I hope you enjoy it.

Live with Passion,
Jesus Balderas

Staying the Course
By BJ Gallagher

Our journey of life is about progress,
not perfection.
It's not about doing one thing
100% better -
it's a matter of doing 100 things,
1% better each day.
Progress is evolutionary
not revolutionary,
and most days we measure our progress
in inches,
not miles.
What matters most
is showing up for your life
whether you feel like it
or not.
Ask yourself,
"What two or three little things
can I do today
that would move me forward?"
You'll be amazed
at how much distance
you can cover
by taking it in increments.
The little things add up;
the inches turn to miles;
and we string together our efforts
like so many pearls.
Before long,
look what you have -
a whole strand!
Ah... beautiful.

Let Me Out Of Pre-AP Math

2008-06-09T09:03:00.001-07:00

Can you believe the kids are out of school? I can't believe another school year has flown by. I like to take this time to reflect on all the neat and amazing things my children have done over the past year. For those of you who know me well, knows that this takes me a little longer now that I have married the most amazing lady, Jane, since we have seven wonderful children between us. All of them did some absolutely amazing things, from Brandon surprising us all and joining the choir, or Josh qualifying for the top orchestra at his school, or Tyler able to do crazy math computations in his head, or Samuel getting perfect scores on his TAKS test, or Alex really learning to speak clearly this year (he's almost 3), or Matthew simple being brave enough to be born into the non-stop crazy, but fun family.

All that and so much more, but I really want to give a big shout out to Cierra this time because she did spectacular this year. Cierra was a part of every sports team at her school, a member of a quality recreational soccer team, and she was inducted into the National Junior Honor Society this year. The reason this is amazing is that she

changed schools this year, and her new school was about a year ahead of where she was in Math. She was completely overwhelmed at first because everything her class was reviewing was completely new to her.

She wanted out of her Pre-AP Math class.

Cierra stayed in her math class, and worked very hard to catch up. She stuck with it, and she got help from her dad, mom, me, and Tyler of course. And over the course of the school year her grade kept going up. In the end, she did very well, and she was selected for the National Junior Honor Society.

In our minds this was a great accomplishment because she could have easily quit or accepted failure. Who would blame her because her new school was so far ahead of her old school? And, even with everything she was doing, she didn't quit. Instead, she excelled.

I look at this lesson from a 13 year old Pre-AP Math student, and realize we can all learn from this. We often face huge obstacles in our business that could cause us to quit or concede failure, but should we. HELL NO! We need to drive through it, get the help we need, and demand success. Even the biggest obstacles are rarely as big as we imagine them.

Way to go Josh, Tyler, Brandon, Samuel, Alex and Matthew. You were all awesome. Cierra, way to fight through your challenge and achieve success.

May you all find your successes,

The Coach

Business Lessons from Josh's Junior High Orchestra

2008-05-14T14:55:00.001-07:00

We have had a crazy two weeks here at BBI. We launched the NET-ed Networking group two weeks ago. We had 31 business owners join us on the first week. Pat and I have spoken to 7 groups of business owners in the Metroplex so we have been busy.

We also have a ton of great opportunities on the horizon. We are particularly excited about our High Performance Coaching Program starting on the 20^th of May. Check this out because you don’t want to miss it.

I wanted to share a lesson I learned from Josh, my 13 year old son. We have been really blessed in school because our school district is a part of the orchestra Suzuki program. He started playing the cello in 4^th Grade the first year the program was available. It has been really neat because we have been a part of the growth and development of this program. When he was in 6^th grade, they started an Honors Orchestra which he as a part of, and they actually traveled to San Antonio to play for a convention of teachers, about 1500. Now, he is in 8^th grade, and we just had the privilege to watch and listen to their Spring Concert. They were amazing. Next year will actually be the first time our school district has orchestra in High School.

As I was thinking about the Orchestra, it hit me that I was watching the maturation of a program, and it wasn’t any different than a business. When it started 4 years ago, we knew the program was good, but it was very raw. The kids learned quickly, but as a group they were missing things. A lot of the times, it was simply not enough different instruments. Even last year, the orchestra didn’t sound complete because we lacked violas and enough cellos. Only a year later, the orchestra sounded rich and full of sound because more instruments came.

How does this relate to business? A lot of really important lessons come from it. First, all instruments are needed for the music to sound right. Every year, everyone wants to play the violin, but it still needs violas, cellos, and basses. Josh has had to carry this humongous cello for years now, but without the cellos the orchestra is incomplete. So, in your company determine all the instruments (roles) that you need, and go fill them. Not everyone can be the boss, or the salesperson, or the creator, or the assistant; but all the roles are needed to create a strong and vibrant company.

Second lesson is that it takes time to build a successful company. These children in the orchestra were good at the beginning, but it took 4 years to create a complete orchestra. Your company will take time to become strong and vibrant as well.

Third lesson is that you must have a good system and process to build your company. At BBI, we teach you our 8 Step Marketing System. If you follow it, you will experience amazing growth in your company as others before you have. This is the system we will teach you in our new High Performance Coaching program. But, you also need to develop operation systems, sales systems, and fulfillment systems. Model a good system, and over time you will create an amazing company.

I thought I would share that with you as it has amazed me the progress Josh and the other kids have made. Way to go Josh.

Committed to increasing your profits,

Jesus Balderas

The Coach

Learning from Alex, my 2 year old son

2008-04-26T08:23:00.000-07:00

Alex is my 2 year old son who teaches me great business principles every day especially when it comes to selling so I thought I would share my latest lesson.

Have you ever met a young child who didn't assume that he would always get what he wants. This is Alex to a tee. He will decide what he wants, and then he will get it or ask for it.
As an example, last night we were celebrating Brandon's birthday, and Alex wanted to blow the candles out with him. Brandon wasn't too keen on the idea, and neither was Jane or me. What is a two year old to do when everyone is against him. Well he did what he always does - He said, "I want to blow the candles out, YES." He said this to me, Jane and Brandon until we agreed that he could stand behind Brandon and blow out the candles with him. And, you know what he does that 10 - 20 times a day. He refuses the accept no until he has been told 8 - 10 times. Wow, imagine if your sales people did that.

Did you do that when you met the person of your dreams, or did you accept the first no. Of course not, you persisted until they saw how incredible you were or you simply broke them down.

Alex, not only asked for the sale, but he gave us the answer he wanted -"YES." We really had no choice in his mind. What a great lesson.

In sales, too often a salesperson enters the meeting which has incredible potential accepting the first objection or no as being the final answer. It is said that we will receive 4-5 objections or no's before a yes. So, how many times have you gotten to the 6th no? Follow Alex's example and persevere through the no's so you can get more yeses and make more money.

Committed to your success,
Jesus, The Coach