Wednesday, May 14, 2008

Business Lessons from Josh's Junior High Orchestra

We have had a crazy two weeks here at BBI. We launched the NET-ed Networking group two weeks ago. We had 31 business owners join us on the first week. Pat and I have spoken to 7 groups of business owners in the Metroplex so we have been busy.

We also have a ton of great opportunities on the horizon. We are particularly excited about our High Performance Coaching Program starting on the 20th of May. Check this out because you don’t want to miss it.

I wanted to share a lesson I learned from Josh, my 13 year old son. We have been really blessed in school because our school district is a part of the orchestra Suzuki program. He started playing the cello in 4th Grade the first year the program was available. It has been really neat because we have been a part of the growth and development of this program. When he was in 6th grade, they started an Honors Orchestra which he as a part of, and they actually traveled to San Antonio to play for a convention of teachers, about 1500. Now, he is in 8th grade, and we just had the privilege to watch and listen to their Spring Concert. They were amazing. Next year will actually be the first time our school district has orchestra in High School.

As I was thinking about the Orchestra, it hit me that I was watching the maturation of a program, and it wasn’t any different than a business. When it started 4 years ago, we knew the program was good, but it was very raw. The kids learned quickly, but as a group they were missing things. A lot of the times, it was simply not enough different instruments. Even last year, the orchestra didn’t sound complete because we lacked violas and enough cellos. Only a year later, the orchestra sounded rich and full of sound because more instruments came.

How does this relate to business? A lot of really important lessons come from it. First, all instruments are needed for the music to sound right. Every year, everyone wants to play the violin, but it still needs violas, cellos, and basses. Josh has had to carry this humongous cello for years now, but without the cellos the orchestra is incomplete. So, in your company determine all the instruments (roles) that you need, and go fill them. Not everyone can be the boss, or the salesperson, or the creator, or the assistant; but all the roles are needed to create a strong and vibrant company.

Second lesson is that it takes time to build a successful company. These children in the orchestra were good at the beginning, but it took 4 years to create a complete orchestra. Your company will take time to become strong and vibrant as well.

Third lesson is that you must have a good system and process to build your company. At BBI, we teach you our 8 Step Marketing System. If you follow it, you will experience amazing growth in your company as others before you have. This is the system we will teach you in our new High Performance Coaching program. But, you also need to develop operation systems, sales systems, and fulfillment systems. Model a good system, and over time you will create an amazing company.

I thought I would share that with you as it has amazed me the progress Josh and the other kids have made. Way to go Josh.

Committed to increasing your profits,

Jesus Balderas

The Coach

Saturday, April 26, 2008

Learning from Alex, my 2 year old son



Alex is my 2 year old son who teaches me great business principles every day especially when it comes to selling so I thought I would share my latest lesson.

Have you ever met a young child who didn't assume that he would always get what he wants. This is Alex to a tee. He will decide what he wants, and then he will get it or ask for it.
As an example, last night we were celebrating Brandon's birthday, and Alex wanted to blow the candles out with him. Brandon wasn't too keen on the idea, and neither was Jane or me. What is a two year old to do when everyone is against him. Well he did what he always does - He said, "I want to blow the candles out, YES." He said this to me, Jane and Brandon until we agreed that he could stand behind Brandon and blow out the candles with him. And, you know what he does that 10 - 20 times a day. He refuses the accept no until he has been told 8 - 10 times. Wow, imagine if your sales people did that.

Did you do that when you met the person of your dreams, or did you accept the first no. Of course not, you persisted until they saw how incredible you were or you simply broke them down.

Alex, not only asked for the sale, but he gave us the answer he wanted -"YES." We really had no choice in his mind. What a great lesson.

In sales, too often a salesperson enters the meeting which has incredible potential accepting the first objection or no as being the final answer. It is said that we will receive 4-5 objections or no's before a yes. So, how many times have you gotten to the 6th no? Follow Alex's example and persevere through the no's so you can get more yeses and make more money.

Committed to your success,
Jesus, The Coach